Doncaster Triathlon Club is a fully inclusive club aiming to create a safe, enthusiastic and positive environment where members can participate regardless of age, gender, race, religion, or talent. The club has gone from strength to strength in recent years and having stabilised and consolidated following a period of challenge and uncertainty due to the pandemic, they were in need of an improved digital presence to better represent the quality, expertise and training opportunities that are available through the club.
Their previous website was created a number of years ago with a free website builder tool. Whilst it imparted some relevant information, it was difficult to easily and quickly update meaning that information was often out of date or inaccurate and the user journey was a bit ‘clunky’. It did not represent the quality, expertise and experience offered by the club and its coaches and did not easily and clearly answer questions for any prospective members.
Easy to Update, Bespoke Website
As Doncaster Triathlon Club is a membership-based organisation, run by volunteers, there is a lot of key information to be shared, however, there is limited resource to do it. Keane designed and developed a bespoke website with the ability to easily add sections and pages, add and amend content including images and PDF documents without the need for any HTML knowledge.
The user journey was simplified, making information easy to access. Calls to Action were implemented throughout the site so current members can quickly find the information they’re looking for and any potential members can easily ask questions or sign up to a trial.
The Content Management System (CMS) is bespoke, meaning that only information the committee needs to access can be seen and with the ability to allow multiple users, each committee member can be responsible for a particular area of the site (for example, updating upcoming events or amending the training timetable).
Have a look at the new website here
“We’re delighted with the new website. Not only does it look fresh and modern, it’s so easy to update the information we need to share. We can easily direct people to our website to find out more and to get in touch if they’re thinking of joining. We have a great club and now we can proudly promote it!”
