LinkedIn is a tool many of us use to build our personal and professional brand. So how do the algorithms work and what can we do to maximise our reach on the social media platform?
It's something that can be a bit of a minefield - different social media platforms have different algorithms so it can be challenging to understand what's relevant to post, when, how often and in what format. When we have busy schedules, we need to work effectively and spend our time wisely. There's no point putting content out into the world of social media if it's not going to achieve the objective we're aiming for.
As LinkedIn is so widely used as a professional social media tool, we've put together a brief snapshot with some helpful hints and tips for getting the most out of your posts.
Simply click on the PDF below and have a quick read.
