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Blog & News - SEO

Category: SEO

Bespoke vs. Open Source Websites

You may have heard the words "bespoke" and "open source" before, but what do they actually mean when dealing with the design of a website? Well, you may have heard the word bespoke before, for example when fitting a new kitchen, it's kind of the same thing when it comes to websites. When you have a bespoke kitchen design, it's a brand new design tailored to you right? It's the same with a website, a bespoke website is a brand new design, with a functionality tailored to your requirements.

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Why you shouldn't use Wordpress for your business website!

You may be thinking of having a website designed and developed, that's great, a website is a fantastic face for your company. By now you've probably been doing your research on agencies offering website design, development and by now you'll have seen all the fantastic ads enticing you in with promises of a creative, responsive Wordpress website for less than £400, that seems like a great deal right? Well before you sign up, you should maybe ask yourself why Wordpress websites or any open source websites are that cheap to develop? Well I'll tell you!

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Wordpress, Open Source, Website, Website Design, Seo, Bespoke, Bespoke Website, Custom Website2 Comments

5 ways take advantage of the Panda 4.0 update

I briefly touched on the recent Google Panda update in my last blog, so I thought I'd give you a better insight into what's changed and how this will affect your website performance.

Google rolled out Panda 4.0 in May of this year, but what is Google Panda? Well, Google Panda is an algorithm Google uses to rank websites, ranking higher quality sites and improving overall user experience. So what's changed and how will this affect your SERP (search engine ranking performance). Well, the update is mostly centred around having quality and original content on your website, but there are other areas that it has affected.

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Google, Panda, Seo, Serp, Update, Search Engine1 Comment

The Dark Side of SEO: 6 Black Hat Techniques to Avoid

What is a black hat technique? Well there are two types of techniques when trying to improve your search engine rankings. If we use a star wars analogy white hat techniques are the light side, ways of improving your search engine rankings while adhering to search engine rules/policies and focusing on a good user experience. Black hat techniques are the dark side, ways of improving search engine rankings in an unethical manner, often breaking search engine rules and not focusing on the user's experience because you are trying to manipulate website rankings.

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Seo, Black Hat, Dark Side, Google, Search Engine, Rankings1 Comment